If given the choice between a donut and an apple fritter, most folks would reach for the donut. A fried blob of sweet dough that's been shaped into a ring is innately appealing for its simplicity. An apple fritter looks... complicated. Since donuts have mass appeal, Bandai and Mister Donut are collaborating on a set of Donut Swing keychains which feature a little 4cm donut that's tethered to a similarly little chain. Ten varieties are on offer including two French crullers, a regulation-issue Honey-Dipped, two types of Pon de Ring, Peanuts Chocolat, and our favorite - the Old Fashioned, which sort of looks like a flattened bagel-half that's been toasted.
NCS supplies the Donut Swings in a complete set of 10 keychains at US$20. Preorders will ship in mid-late April 2007.
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